Successful Ice Wonderland season – from new production space on 4.000 m2 to ice rinks in 6 european countries
The leading company for the rental and sale of ice rinks, “Ice Wonderland”, once again exceeded the set business goals this year and achieved excellent results in the production, design, construction, installation and management of ice rinks and ice parks throughout Europe.
“Ice Wonderland” rinks and ice parks were set up this season in 6 European countries with a total of 35 cities, where they provided top-level service for skating on high-quality ice, with modern equipment and high-quality technical equipment.
Ice rinks are an indispensable winter animation in public city squares and parks every year, but more and more private organizers of winter events are also deciding to enrich their offer with ice rinks and ice parks.
What gives “Ice Wonderland” ice rinks added value are entertainment services – the organization of fun, sports and thematic events on the ice, which makes skating on “Ice Wonderland” ice rinks an unforgettable experience for visitors. This is also confirmed by more than 100 additional programs that gathered thousands of visitors to the “Ice Wonderland” rinks this year.
“Logistical preparation and production for the season takes the whole year, so that we can deliver and set up the ice rinks in a short period. This year we are particularly proud of our success, because the “Ice Wonderland” story has spread to 6 European countries and we have become recognized as a leading company to produce ice surfaces and reliable partners of numerous counties, cities and companies, thus our clients. The season in which we achieved top results is behind us, with which we also announce new business steps and projects that are being prepared for the season 2023/2024.”
To centralize the production of ice rinks and business processes, as well as due to the increased demand for “Ice Wonderland” ice rinks and the increase in the scope of business by expanding to numerous European markets, the “Ice Wonderland” logistics and production centre was opened on more than 4,000 m2 in Zagreb. In this way, the “Ice Wonderland” centre became an incubator of innovative solutions for ice surfaces of the highest quality and modern technology. In addition to production, this business centre has storage space, as well as offices for logistics, human resources management, marketing and administration.
The opening of this centre also marked the official start of our own production of mobile and fixed ice rinks, ice parks and slides adapted to all client requirements and location specifics. As part of a complete 360 service, we offer clients the possibility of creating project documentation, designing project solutions, along with an individual offer in which it is possible to incorporate colours, materials and branding according to the client’s wishes.
“By opening this centre, we completed 10 years of business and achieved our goal: to provide conditions for the production of high-quality ice rinks and ice surfaces in Croatia. With the dedicated work and persistence of the entire “Ice Wonderland” team, we succeeded in this. With this step, we opened a new chapter of our business, which turned out to be a more than necessary and successful move, because we can emphasize that the 2022/2023 season was the most successful so far. This centralization of business processes and production enabled us to quickly expand to the European market, as well as the opportunity to present the quality of Croatian production to Europe,” said Natko Bošnjak, director of “Ice Wonderland”, about the domestic production of ice rinks and the new logistics centre.
“Towards the new season, we are going bravely, diligently and with dedicated work towards the achievement of new goals.”
